Brand language

We help brands find their voice.

The way an organisation sounds must support the way it looks. Design is one half of the picture; words are the other.

Brand language can be as recognisable as a logo. And there are huge gains to be made from having a coherent style of communicating. So, as part of the creative process, we work closely with clients to develop a voice that ‘is’ them. From the snappy tagline, to guidelines and workshops that help teams communicate more effectively, the brand language exercise reshapes the brand’s sound. It’s about projecting the organisation’s qualities – its values and purpose - and sending the messages that will resonate with audiences.

This process is part of building a brilliant brand. Setting the right tone gives a brand the power to say the right things, in the right way. And when brand language is used confidently and consistently, this gives that organisation an edge. It sets it apart from the competition and allows meaningful connections to be formed and reinforced. It does the brand justice.

• Brand narrative

• Copywriting

• Editing

• Voice guidelines

• Voice workshops